Despite COVID-19 putting a halt to all in-person census events this spring, the state’s census campaign announced that Michigan is the first state in the country to match its 2010 Census self-response rates.
The Michigan Census Bureau announced that 67.7% of Michiganders have filled out their census, an increase of 12.7% from mid-April.
The “Michigan Be Counted” campaign, a collaboration between the state of Michigan, U.S. Census Bureau and the Michigan Nonprofit Association, set out with a big goal of 82% participation for the 2020 census.
The deadline to participate in the census is Oct. 31.
“That roughly means we still need to move the needle another 5%, which is a tall order, but I am encouraged that as COVID-19 restrictions have started to be lifted, our local partners around the state will be able to do more community events and direct neighborhood engagement,” said Kerry Ebersole Singh, the statewide census director.
The total participation in 2010, including those that filled their census out with a census taker, was 78%.
An unprecedented $16 million was allocated by the state Legislature for census outreach and participation, making it the largest census campaign in state history.
The census determines how much federal funding Michigan receives for public safety, health care, education, roads and infrastructure through 2030.
“With more than $30 billion in funding for critical local health programs and services including police and fire, roads, literacy programs for students and nutrition programs for seniors on the line, it’s never been more important for Michigan to have a complete and accurate census count,” Ebersole Singh said.